Formia to establish US operations base

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March 12, 2017 – Hong Kong-based inflight amenities supplier, Formia, has announced its plans to establish a brand, marketing and sales operation in the USA. With this local presence, Formia Americas intends to improve support to the company’s local client base, while boosting the growth opportunities for Formia in both North and South America.

Formia Americas’ sales organization will be led by Niklas Sandor, a newly appointed regional director. Sandor is an industry expert with over 15 years of experience in the inflight catering- and product sector, holding senior management and commercial positions over the last severalyears.

Above: Niklas Sandor has been appointed regional director of Formia Americas

“This is a further big stepping stone in Formia’s global expansion to be closer and provide excellent service to our clients. We are glad to have Niklas, with his outstanding industry experience and network, join the Formia team,” stated Roland Grohmann, managing director of Formia.

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Ever since his first flight on a TriStar, Adam has loved air travel, and since becoming editor of the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the running of the magazine, from commissioning articles and artwork, to ensuring that high standards of quality are maintained, as well as managing online content. Adam is proud to sit on the jury of the Crystal Cabin Awards and to have laid on the bed in Etihad's Residence.

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