Vietnam Airlines partners with PressReader for inflight publications


Vietnam Airlines (VNA) has signed a deal with PressReader for access to its digital newspaper and magazine platform. The PressReader platform will be integrated into the Vietnam Airlines app and the content made available for passengers to access 24 hours prior to their scheduled flight, and 24 hours after landing.

After entering their flight information in the app, passengers will be given access to the airline’s inflight magazine, Heritage, as well as thousands of other titles from more than 120 countries in over 70 languages. As a result of this new partnership, PressReader has loaded additional local Vietnamese content into its digital catalogue and updated the user interface on both the web and apps to include Vietnamese as a supported language.

Trinh Hong Quang, executive vice president at Vietnam Airlines noted that the offering of digital services rather than printed magazines will help the airline reduce paper use and transport load of the aircraft.

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Ever since his first flight on a TriStar, Adam has loved air travel, and since becoming editor of the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the running of the magazine, from commissioning articles and artwork, to ensuring that high standards of quality are maintained, as well as managing online content. Adam is proud to sit on the jury of the Crystal Cabin Awards and to have laid on the bed in Etihad's Residence.

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