American to launch new class of service


July 11, 2016 – American Airlines has announced the latest development to emerge from its more than US$3 billion investment in improving the customer experience: a premium economy class.

The first aircraft to be fitted with premium economy seating will be the airline’s first Boeing 787-9 Dreamliner, on its inaugural flight in November. The 21 leather-trimmed seats (arranged 2-3-2) will offer 38in of pitch, and extendable foot, leg and head rests. They will also enjoy larger touchscreen IFE monitors than in economy, together with power and USB ports and wi-fi access.

Below: On international flights, customers will receive noise-reducing headphones and amenity kits, and will enjoy enhanced meal service with complimentary wine, beer and spirits. Premium economy customers will be able to check one bag free of charge.

“As the first US airline to introduce premium economy seating on international flights, we continue to innovate new ways to meet our customers’ expectations with the products and service they value,” said Andrew Nocella, American’s chief marketing officer. “The 787-9 is going to be a fantastic addition to our wide-body fleet, with international wi-fi and an inflight experience that’s second to none. Our existing wide-bodies will offer premium economy as we retrofit our cabins and continue to elevate the entire travel experience with our US$3 billion investment.”

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Ever since his first flight on a TriStar, Adam has loved air travel, and since becoming editor of the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the running of the magazine, from commissioning articles and artwork, to ensuring that high standards of quality are maintained, as well as managing online content. Adam is proud to sit on the jury of the Crystal Cabin Awards and to have laid on the bed in Etihad's Residence.

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