Emirates has said it will return to the ITB Berlin travel show “in a major way”. The airline is gearing up for the event (5-7 March), with plans to launch new partnerships, expand existing collaborations with travel partners, and showcase its latest products, including the Premium Economy seat. The highlight of the airline’s show booth will be a demonstrator of its Boeing 777-300ER ‘game-changer’ First Class fully enclosed private suite.
The airline’s full range of onboard products will also be on display, meaning visitors can experience Emirates’ Boeing 777 Business Class seat, the newest generation of the A380 Onboard Lounge and First Class Shower Spa, as well as its Economy Class seats.
Emirates will also dedicate an area to showcase its latest sustainability initiatives, including onboard items that incorporate responsibly sourced materials, and items from ‘Air-crafted by Emirates’ – a unique collection of luggage, bags and accessories made from upcycled materials from retrofitted A380 aircraft. The airline’s sustainability efforts focus on three areas: reducing emissions, consuming responsibly, and protecting biodiversity and habitats.
The 480 square metre, double-storey Emirates stand (Hall 2.2, stand 101) will also include four meeting spaces and can accommodate up to 200 visitors at any point in time.
