Aircraft Interiors International
  • News
    • Aircraft Safety
    • Aircraft Seating
    • Airline News
    • Airframer News
    • Cabin Design
    • Catering & Onboard Retail
    • Galleys & Monuments
    • Industry News
    • Inflight Amenities
    • Inflight Connectivity
    • In-flight Entertainment
    • Materials. Trim & Finish
    • MRO
    • Passenger Experience
    • Passenger Health & Safety
    • Sustainability
  • Features
  • Online Magazines
    • March 2025
    • Design Showcase 2025
    • November 2024
    • March 2024
    • November 2023
    • Aug/Sep 2023
    • Archive Issues
    • Subscribe Free!
  • Opinion
  • Videos
  • Images
  • Supplier Spotlight
  • Jobs
    • Browse Industry Jobs
    • Post a Job – It’s FREE!
    • Manage Jobs (Employers)
  • Events
LinkedIn YouTube X (Twitter)
LinkedIn YouTube
Subscribe to Magazine Subscribe to Email Newsletter Media Pack
Aircraft Interiors International
  • News
      • Aircraft Safety
      • Aircraft Seating
      • Airline News
      • Airframer News
      • Cabin Design
      • Catering & Onboard Retail
      • Galleys & Monuments
      • Industry News
      • Inflight Amenities
      • Inflight Connectivity
      • In-flight Entertainment
      • Materials. Trim & Finish
      • MRO
      • Passenger Experience
      • Passenger Health & Safety
      • Sustainability
  • Features
  • Online Magazines
    1. March 2025
    2. Design Showcase 2025
    3. November 2024
    4. September 2024
    5. May 2024
    6. March 2024
    7. Design Showcase 2024
    8. Archive Issues
    9. Subscribe Free!
    Featured
    March 6, 2025

    The March 2025 issue of Aircraft Interiors International is out!

    Accessibility By Web Team
    Recent

    The March 2025 issue of Aircraft Interiors International is out!

    March 6, 2025

    The 2025 Aircraft Interiors International Showcase issue is out!

    January 13, 2025

    The November 2024 issue of Aircraft Interiors International is out!

    November 13, 2024
  • Opinion
  • Videos
  • Podcast
  • Images
  • Supplier Spotlight
  • Jobs
    • Browse Industry Jobs
    • Post a Job – It’s FREE!
    • Manage Jobs (Employers)
  • Events
LinkedIn YouTube
Aircraft Interiors International
Aircraft Safety

Passenger confidence grows, as does their wi-fi use

Adam GavineBy Adam GavineNovember 3, 20224 Mins Read
Share LinkedIn Twitter Facebook Email

Figures from Inmarsat’s annual passenger survey report show that passengers are eight-times more confident in air travel in 2022 than this time last year – with a confidence level of 83%, versus just 10% in late summer 2021. The survey of over 11,000 air travellers in 10 countries (UK, Brazil, Germany, UAE, Saudi Arabia, South Korea, India, Australia, USA and Singapore) found that they were feeling a strong desire to fly again post-pandemic. The sentiment is true across the globe, with passengers from Brazil (a 90% level), Saudi Arabia (94%) and the UAE (92%) being the most confident the UK close to average (81%), and South Korea the least confident, at 53%.

The survey also found that travel tastes have altered slightly over the past two years, with a rise in ‘hybrid’ passengers adding leisure to their business travel – ‘bleisure’ as it has become known. As shifting work patterns have allowed greater flexibility in working location, passengers are now more likely to travel more as they can work anywhere with an internet connection.

One survey question asked ‘Following the Covid-19 pandemic, how confident are you, if at all, travelling in the air today?’

Another takeaway from the survey by the inflight connectivity company was that there is a surge in demand for cabin wi-fi. 97% of passengers use personal devices such as tablets or smartphones when flying, and thus 77% said that inflight wi-fi is important to them (a 40% growth since 2018). However, wi-fi is a tricky revenue proposition for airlines, as 47% of respondents said that having to pay for wi-fi may put them off connecting, and 83% think wi-fi should be free to access on long-haul flights – 47% think it should be a free service on short-haul routes.

There are indirect opportunities for airlines though, as 82% of passengers globally said they would rebook with an airline that offered quality inflight wi-fi, with 92% of business travellers and 90% of parents with children aged under 18 agreeing. Just 67% agreed before the pandemic, demonstrating how much more important inflight wi-fi has become to passenger satisfaction.

Passengers may be willing to compromise for the service though, with 38% saying they would watch adverts when connected, while 32% would give up alcoholic beverages onboard if it made the service more viable for airlines. Social media and entertainment topped the list for what passengers want to do while connected onboard, and 30% said they would pay more for unlimited social media usage while flying, while 25% would pay more for unlimited downloads.

Niels Steenstrup, president of Inmarsat Aviation, said of the survey, “Not only can inflight connectivity help airlines attract new customers and keep existing ones happy, but it also opens the door to new revenue-generation opportunities for airlines to support the industry’s ongoing recovery. We’ve been tracking the desire for inflight connectivity for years and can see it shows no signs of slowing down. Reliable wi-fi is undoubtedly fundamental to an excellent passenger experience. Giving passengers the flying experience they want and focusing on providing quality wi-fi for those who want to work or play while onboard, will be the gift that keeps on giving for passengers and for airlines.”

There are also opportunities for in-seat power companies. When it’s available, 79% of  passengers will connect to the onboard wi-fi system, but only 5% say they’re able to make the most of this connectivity. Topping the wish list for 51% of passengers was greater availability of charging ports onboard to ensure their devices are charged up for entertainment, work, shopping and more, while 35% want access to real-time flight updates throughout their journey.

The full survey results can be accessed at this link: https://www.inmarsat.com/en/insights/aviation/2022/passenger-experience-survey-2022.html

Share. Twitter LinkedIn Facebook Email
Previous ArticleIntroducing Spirit Airlines’ upgraded guest experience
Next Article The biggest-ever cabin retrofit programme is underway
Adam Gavine
  • X (Twitter)

Adam loves air travel, and since taking on the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the growth of the brand platform, and sits on various panels, including the Crystal Cabin Awards

Related Posts

Airline News

A preview of United’s all-new ‘Elevated’ B787-9 interior

May 14, 20251 Min Read
Aircraft Seating

United reveals its ‘Elevated’ premium Boeing 787-9 interiors

May 14, 20256 Mins Read
Airframer News

FACC receives COMAC Supplier of the Year Award

May 14, 20252 Mins Read
Latest Posts

A preview of United’s all-new ‘Elevated’ B787-9 interior

May 14, 2025

United reveals its ‘Elevated’ premium Boeing 787-9 interiors

May 14, 2025

FACC receives COMAC Supplier of the Year Award

May 14, 2025
Supplier Spotlights
Our Social Channels
  • YouTube
  • LinkedIn
Getting in Touch
  • Subscribe to Magazine
  • Meet The Editors
  • Contact Us
  • Media Pack
Related Topics
  • Aerospace Testing
  • Business Airport
  • Business Jet Interiors
FREE WEEKLY NEWS EMAIL!

Get the 'best of the week' from this website direct to your inbox every Wednesday


© 2023 Mark Allen Group Ltd | All Rights Reserved
  • Cookie Policy
  • Privacy Policy
  • Terms & Conditions

Type above and press Enter to search. Press Esc to cancel.