Aer Lingus hires Retail inMotion as personal shopper


June 21, 2017 – Aer Lingus has entered into a retail consultancy agreement with LSG Group subsidiary, Retail inMotion. As part of the agreement, Retail inMotion will act in an advisory role to the airline for onboard retail services. The scope of this partnership will initially include consultation on onboard retail and duty-free range selection and management, crew training, menu card and catalog design, and optimization of the airline’s existing onboard retail program.

“Our Bia and Boutique ranges form an important part of our in-flight service and we look forward to working in partnership with Retail inMotion to further enhance our award-winning guest experience,” commented Mike Rutter, Aer Lingus’ chief operating officer.

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Ever since his first flight on a TriStar, Adam has loved air travel, and since becoming editor of the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the running of the magazine, from commissioning articles and artwork, to ensuring that high standards of quality are maintained, as well as managing online content. Adam is proud to sit on the jury of the Crystal Cabin Awards and to have laid on the bed in Etihad's Residence.

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