The latest addition to Cathay Pacific’s inflight entertainment (IFE) lineup comes via a collaboration with Disney+. Beginning 1st December, customers can choose from more than 100 hours of films, series and documentaries from Disney, Pixar, Marvel, Star Wars and National Geographic.
Initial highlights will include series such as the first two episodes of Marvel Studios’ Loki (Season 1) and Obi-Wan Kenobi (Season 1), movies such as Chip ‘n Dale: Rescue Rangers and Disenchanted, documentaries like Welcome to Earth and Limitless with Chris Hemsworth, and family shows like Muppets Now.
“We are extremely proud of the industry-leading inflight entertainment we provide and we understand the importance many of our customers place on entertainment as a differentiator when choosing who they fly with. By delivering premium brands and titles from Disney+, we are continuing our commitment to offer an unparalleled entertainment experience,” said Cathay Pacific’s general manager of customer experience and design, Vivian Lo.
Cathay Pacific is the first airline in the Asia-Pacific region to offer Disney+ entertainment, building upon its status as having the largest inflight movie and TV library in Asia-Pacific. The content is easy to access, as the airline has seatback entertainment displays on every aircraft, in every seat.
Cathay Pacific has also been investing in its IFE technology. With the Airbus A321neo – the newest aircraft to join its fleet – Cathay Pacific became the first airline in the world to provide 4K ultra-high-definition screens, a 4K video-on-demand experience, as well as Bluetooth audio streaming across all cabins, enabling customers to watch 4K blockbusters using their own Bluetooth-enabled headphones.
Meanwhile with the A350, the airline introduced a new graphical user interface (GUI) with an intuitive user experience for navigating content. The GUI has a dark theme that makes for more comfortable viewing and reduces disturbance for other passengers, and also includes interactive flight maps. The new interface will be progressively introduced to other aircraft types in the Cathay Pacific fleet.