June 8, 2015 – From The Washington Post and Vogue Italia to Australian metropolitan and regional publications, Qantas flyers can now enjoy access to nearly 4,000 titles on the PressReader newspaper and magazine platform.
Accessible via the Qantas App, PressReader enables Qantas customers to download magazines and newspapers in more than 60 languages, from a huge range of local, regional and international titles across 100 countries, prior to their flight.
Qantas’ group’s executive for brand, marketing and corporate affairs, Olivia Wirth said the partnership with PressReader was part of Qantas’ ongoing investment in constantly improving the customer experience. “Many people use flights as a way to catch up with their reading, so this new service opens up a huge library of titles for people to choose from before they take off,” she said. “We built PressReader into the existing Qantas app to make it easier for customers to manage all parts of the journey through the one application.”
All customers have to do to enjoy the complimentary access to PressReader’s wide selection of publications is:
1. Tap the ‘Download Newspapers and Magazines’ tile on their Qantas Airways app trip timeline
2. Open the PressReader application.
3. Browse the selection and download their favorite titles ahead of their flight (this can
be from home, on the go, in the office, at a hotel or at the airport)
The “Download Newspapers and Magazines” tile will appear on the timeline from 24 hours prior to departure. Once this appears, customers have 12 hours of unlimited access to download content. Once downloaded to their iOS or Android device, it will be stored and ready to read any time.