TRT World, a news platform billed as offering an alternative view on global and domestic events, will now be broadcast via satellite to specially equipped aircraft, having reached an agreement with Panasonic Avionics.
The move means TRT World’s live broadcast will reach operators including Turkish Airlines. Panasonic has more than 80 customers globally for its inflight connectivity and infotainment content.
TRT World, headquartered in Istanbul, Turkey, was launched in 2015. “It is important to stay informed and up-to-date on world events,” said Fatih Er, director of news and programs at TRT World.
“Passengers tune in to different outlets for news and it’s vital to have variety in your sources to have a more well-rounded view of current events. Thanks to Panasonic for making this challenge a lot easier during flight. Partnering with Panasonic to deliver our content in flight is a major achievement to fulfill our promise to offer our service everywhere, whatever platform our audience prefer to receive it.”
“Panasonic is proud to offer the world’s only truly global inflight live television services,” said Julie Lichty, head of digital solutions and services at Panasonic Avionics.
“Whether it’s the best in current affairs, sports and entertainment from a selection of the world’s premier media brands, our mission is to keep passengers informed and entertained with quality programming. We believe that TRT World is a significant enhancement to our portfolio and will be a tremendous enhancement to our airline customers’ passenger experience.”