In an effort to further contribute to the reduction of the environmental impact of aircraft cabin interiors, global aviation creative agency JPA Design has become the first organisation of its kind to join the Green Cabin Alliance.
Since its launch in 2022 as a non-profit organisation, the Green Cabin Alliance, a body striving to develop a set of objective standards to help quantify advances in aircraft cabin sustainability, has gained many members. The membership list includes big names such as Boeing, Sekisui Kydex, Thompson Aero Seating and Muirhead, and has now gained its first design studio member: JPA Design.
The London-based studio will partner with other key industry suppliers in the Alliance, to push ahead on three key aims for cabin interiors: to drive awareness and understanding of sustainability issues in the sector; to promote more sustainable materials, processes and products; and to facilitate a collective shift to more sustainable practices.
JPA Design believes that its close working relationships across the cabin interiors development supply chain put it in a strong position to influence the sustainability agenda, allowing airlines to take a bigger step towards achieving their environmental goals.
James Park, chairman and founder of JPA Design, said of the move: “As a provider of design services to many of the world’s largest airlines, we understand our clients need to ensure that sustainability of a core part of their design process. We are proud to be the first design agency to recognise the importance of industry collaboration in this area and the future benefits it brings.“
Elina Kopola, director and founder of the Green Cabin Alliance added, “Our Alliance aims to reach as much of the aviation industry as possible which is why we are especially grateful to have JPA Design join us to help bring about a step change in sustainability for the cabin interiors industry.”