Emirates’ crew love being high in the sky, but that love was put to the test for the airline’s latest advertisement, featuring a cabin crew member in full uniform delivering a message on the tip of the Burj Khalifa by Emaar, some 828m above ground. The ad was filmed without any green screen or special effects and involved rigorous planning, training, testing and a strict safety protocol
Ever since his first flight on a TriStar, Adam has loved air travel, and since becoming editor of the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the running of the magazine, from commissioning articles and artwork, to ensuring that high standards of quality are maintained, as well as managing online content. Adam is proud to sit on the jury of the Crystal Cabin Awards and to have laid on the bed in Etihad's Residence.