GOL reveals cabin branding elements


As part of its aircraft interiors design modernization program, Brazilian low-cost carrier, GOL Linhas Aereas has revealed a new cabin branding project for its B737 and B737MAX fleets.

A main focus was on strengthening the airline’s brand image on board, achieved by mounting a milled aluminum branding logo at the front of the cabin, as well as highlighting the new onboard wi-fi connectivity service to customers through a resin script also applied to a front panel. Both branding elements were designed, manufactured and installed to EASA standards by Italian cabin branding specialists, ABC International.

“It was pretty challenging to overcome all the certification issues for resin use on the monument. The customer selected a resin design, which is an unconventional material, but we successfully achieved the certification for this new material on board”, stated Alberto D’Ambrosio, CEO of ABC International.

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Alasdair joined the team in 2015 and works across a number of titles and websites for UKi Media & Events. He has been a journalist for 10 years, covering everything from travel and technology to sport and entertainment, and brings a wealth of experience, and pedantry, to the team. Away from the office, he is a celebrated snood connoisseur, determined to cycle no matter what the weather decides to hurl from the sky, and driven by a quest to find the very finest, and more importantly the next, slice of cheesecake.

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