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In-flight Entertainment

ANA expands terms of IFE content contract

Adam GavineBy Adam GavineAugust 5, 20211 Min Read
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a passenger watching a seatback entertainment screen in an ana boeing 777 cabin

West Entertainment (West) has expanded the terms of its contract with All Nippon Airways (ANA) as inflight entertainment (IFE) Content Service Provider (CSP). The partnership, now entering its fourth year, will see West work closely with the programming team at ANA, to provide its IFE content portal with Hollywood, western, international and south Asian entertainment for passengers. The tailored entertainment content will run across ANA’s IFE systems, with West managing content acquisitions, digital encoding and AVOD management requirements.

Kate Groth, president at West Entertainment commented, “Over the last few years we have assisted ANA with their international films… This latest RFP gave us the ability to showcase our full strength, and this result is a testament of our entire team commitment to deliver financial flexibility while increasing content options for ANA passengers.”

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Adam loves air travel, and since taking on the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the growth of the brand platform, and sits on various panels, including the Crystal Cabin Awards

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