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Anuvu launches IFE content selection portal

Adam GavineBy Adam GavineDecember 2, 20211 Min Read
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a screenshot of the Anuvu Explore website
The Anuvu Explore dashboard shows essential details and metadata for each IFE title

IFE content selection can be a complex and time-intensive process involving manually searching lengthy PDFs, PowerPoint files and Excel spreadsheets to find and select the right content mix to suit an airline’s customer base and revenue strategy. Anuvu has launched an alternative system at APEX Expo 2021: Explore, an online library designed to simplify the IFE content selection process for airlines.

Explore is intended to make the process faster and simpler, with an easy-to-use, cloud-based website where airlines can view available content. Users can filter through recommended and available titles, with a dashboard showing essential details and metadata for each title, including trailers, synopses, cast and crew, available languages, and IMDB scores. Explore is paired with Anuvu’s Iris IFE subscription service, which offers airlines a tailored and pre-curated variety of content.

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Adam loves air travel, and since taking on the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the growth of the brand platform, and sits on various panels, including the Crystal Cabin Awards

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