Anuvu launches IFE content selection portal


IFE content selection can be a complex and time-intensive process involving manually searching lengthy PDFs, PowerPoint files and Excel spreadsheets to find and select the right content mix to suit an airline’s customer base and revenue strategy. Anuvu has launched an alternative system at APEX Expo 2021: Explore, an online library designed to simplify the IFE content selection process for airlines.

Explore is intended to make the process faster and simpler, with an easy-to-use, cloud-based website where airlines can view available content. Users can filter through recommended and available titles, with a dashboard showing essential details and metadata for each title, including trailers, synopses, cast and crew, available languages, and IMDB scores. Explore is paired with Anuvu’s Iris IFE subscription service, which offers airlines a tailored and pre-curated variety of content.

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Ever since his first flight on a TriStar, Adam has loved air travel, and since becoming editor of the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the running of the magazine, from commissioning articles and artwork, to ensuring that high standards of quality are maintained, as well as managing online content. Adam is proud to sit on the jury of the Crystal Cabin Awards and to have laid on the bed in Etihad's Residence.

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