IFP to provide Etihad’s IFE content


Global Eagle Entertainment subsidiary IFP has entered into a multi-year agreement with Etihad Airways to provide IFE content programming across its entire fleet, as well as to its partner airlines Air Serbia and Air Seychelles. Starting in Q2 2014, IFP will provide a variety of regional and international content including movies, TV shows and audio programming.

“As the national airline of the United Arab Emirates and one of the world’s leading premium airlines, Etihad Airways prides itself in providing a superior guest experience which is evocative of our brand,” said Peter Baumgartner, chief commercial officer at Etihad Airways. “Exceptional entertainment is an integral part of our leading onboard product, and IFP’s compelling content offering and proficient delivery support will make them an outstanding partner for us.”

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Alasdair joined the team in 2015 and works across a number of titles and websites for UKi Media & Events. He has been a journalist for 10 years, covering everything from travel and technology to sport and entertainment, and brings a wealth of experience, and pedantry, to the team. Away from the office, he is a celebrated snood connoisseur, determined to cycle no matter what the weather decides to hurl from the sky, and driven by a quest to find the very finest, and more importantly the next, slice of cheesecake.

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