Browsing: Opinion

Opinion

Flying in the digital age

As connected consumers, we’re increasingly running our lives from smart devices, yet despite the fact that we have high-speed internet access at home, at work, on the move and even at tube stations, air passengers can only get online on 24% of all miles flown. There are ways to improve this situation and to gain a key competitive advantage

Opinion

Resolving the perils of personalization

Airlines, airframe manufacturers and interior component suppliers need to work together in a new form of collaboration to reduce the delivery backlogs and delays caused by over-customization of components

Opinion

Too hot to handle

Li-Ion battery fires are a growing inflight threat as each passenger now brings an average of 4.5 Li-ion cells on to each flight, Here’s what you need to know about this hot topic

Opinion

Enforcing your IP rights

Enforcing your IP rights through the courts can be a very expensive and often drawn-out process, albeit a necessary one. However, there are a number of other alternatives available, such as negotiations and passive enforcement, to avoid a costly legal battle

Opinion

Why you feel cold in a blue cabin

Let’s consider a few psychological aspects of the passenger experience in commercial and private aviation that can affect the enjoyment of a journey

Opinion

Effective GUI design

What use is great IFE content if a passenger struggles to access it? David Pook from Thales Avionics shares his wisdom of how to create a great GUI to engage the passenger and improve their IFE experience

Opinion

The next big (scary) thing

A few thoughts about 2014’s tech trends and what might be big for the air transport industry in 2015, and beyond. Predicting the next big thing is always a bit risky and I’ll be the first to say I don’t always get it right, but 2015 is shaping up to be a year full of possibilities.

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