Some visitors to APEX Expo arrived in the mood for inflight innovation, as they travelled on LH 452, a special FlyingLab A380 flight that featured live insights from passenger experience leaders, design workshops, and even a live, musical interpretation of the A380, all at cruising altitude
In 2000 British Airways disrupted the business class air travel market with its Club World lie-flat seat. This groundbreaking design was well worth advertising, and a novel decision was made: to advertise the sleeper seat without actually showing it. The result was surprisingly effective, as this TV advert from the early 2000s shows…
Boeing’s 787 Dreamliner team is putting the largest full-body decal ever tested on a composite aircraft through certification. If successful, the technology will give airlines new opportunities to promote their brand on the aircraft type – and the story behind the decal is even more special…
Immerse yourself inside Honeywell Aerospace’s Connected Aircraft in this 360° video and find out how the Internet of Things is flying high
Ingo Wuggetzer, VP of cabin marketing at Airbus, explains what the connected cabin – a Crystal Cabin Award contender – could mean in terms of customer experience, what the future cabin could look like, and what role technology will play in the cabin
This amazing film from 1956 promoted the upcoming B707 Stratoliner – Boeing’s first jetliner –and its revolutionary cabin design. The film is mostly shot up in a mock-up created by the cabin designer, Teague, which cost a remarkable US$500,000. Check out the sidewalls!
A behind the scenes video showing the design process of Virgin Atlantic’s new A350 cabins. The design team, including their trim&finish experts, share the passion they poured into creating this project
This amazing promo film for Scandinavian Airlines (SAS) from 1959 has some simply amazing footage and style. If this film couldn’t tempt you to fly SAS, nothing could…
In a world first, to mark the arrival of its first Airbus A350, British Airways mapped out the new Club Suite and aircraft in lasers within the British Airways Laserdrome, a 100 square metre structure, towering 6.5m high. These are some highlights from the show
From manufacturing the fuselage to painting the livery, to installing the new Club Suites, see how British Airways’ new A350s go from the factory floor to the skies above
