Digital press helps eliminate 3,000 tons of paper


Inflight digital press system provider, Adaptive, has announced that since launch in 2012, its ACES system has saved around 3,000 tons of paper by eliminating hard-copy newspapers and magazines with its client list of around 20 airlines and airport lounges worldwide.

“We created ACES because we saw that the industry was looking for a way to minimise their environmental impact,” said Laurent Safar, CEO of Adaptive, referring to the reduction in emissions that can be anabled by reducing aircraft weight. “By adopting digital press, airlines are able to differentiate their IFE offering, improve the passenger experience and decrease their carbon footprint.”

“Our airline clients have also found that ACES has streamlined the process of cleaning the cabin after landing, simply by eliminating the need to dispose of the huge number of newspapers and magazines on each flight,” added David Fairand, COO of Adaptive. “Our clients’ passengers consistently report higher satisfaction with in-cabin cleanliness, even though the airlines haven’t made any additional changes to their pre-boarding cleaning procedures.”

More than 20 airlines and airport lounges (including Singapore Airlines, SAS and TAP Portugal) are using ACES to offer their passengers access to digital press, with more than 25 million copies of digital newspapers and magazines downloaded/streamed since the company’s launch in 2012.

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Ever since his first flight on a TriStar, Adam has loved air travel, and since becoming editor of the Aircraft Interiors International brand he has really enjoyed the opportunity to be involved with the latest aircraft and airline products before they are even launched. Adam co-ordinates the running of the magazine, from commissioning articles and artwork, to ensuring that high standards of quality are maintained, as well as managing online content. Adam is proud to sit on the jury of the Crystal Cabin Awards and to have laid on the bed in Etihad's Residence.

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