Taiwan-based EVA Air has introduced a new range of inflight comfort items designed in collaboration with Paris-based lifestyle brand Maison Kitsuné, and Formia, a specialist in airline amenities.
Maison Kitsuné is not just known for fashion, but also for how it blends style with music and café culture, to create a lifestyle brand. It brings together a fashion brand (Maison Kitsuné), a music label (Kitsuné Musique), cafés, roasteries, bars and restaurants (Café Kitsuné), a lifestyle destination (Desa Kitsuné Bali), and a beauty and wellness line (Kitsuné Bien-Être). EVA Air believes its launch with Maison Kitsuné reflects the growing intersection between culture and travel.
Available in EVA Air’s long-haul Royal Laurel Class (business class), the collection features amenity kits and sleepwear from the Maison Kitsuné brand. The designs showcase a blend of Parisian chic and Tokyo minimalism, brought to life through playful detailing and modern simplicity and of course the brand’s fox motif.
The sleepwear includes pyjamas made from 50% recycled materials, which are available in three sizes and two colourways, of black and light green.
Distinct amenity kits complete the collection: a crossbody bag and a classic monogram motif pouch. Each kit includes lip balm, lotion, a hydrating facial mist, a neatly designed cable organiser, and a foldable eco bag.
“Maison Kitsuné has always been about curating atmosphere – blending cultures, creativity, and everyday experiences,” said Gildas Loaëc & Masaya Kuroki, co-founders of Maison Kitsuné. “Collaborating with EVA Air and Formia lets us extend that spirit into the air, transforming travel into something that feels both personal and inspiring.”
