Samson Arega has been appointed as group vice president of customer experience at Ethiopian Airlines. Arega’s previous roles at the airline include regional director for the Americas Manager, and country manager for Canada. He also served as an active leader in The Canada-Africa Chamber of Business, including as keynote speaker at the Africa Accelerating conference opened by Prime Minister Justin Trudeau, among other high-profile engagements.
“Samson Arega’s leadership demonstrates why Ethiopian Airlines is crucial to not only Canada-Africa trade and investment, but is emblematic of the incredible success and potential within the African continent,” said Garreth Bloor, president of The Canada-Africa Chamber of Business.
Arega joined the airline in 2014 as a college trainee. Today, he holds a BA Degree in International Trade & Investment Management from Adama Science and Technology University in Ethiopia, an MSc Degree in Integrated Marketing Management (IMC) from the University of Mississippi, USA, and certification from the London Business School’s Leadership Excellence Programme. He also holds a Credential of Readiness Diploma from Harvard Business School, in the areas of Business Analytics, Economics for Managers, and Financial Accounting.
“Given Mr. Arega’s success and global leadership experience over the past decade, it is no wonder he has been recognised for his ability to drive transformative growth, elevate customer satisfaction, and steer complex operations in highly competitive markets,” added Bloor
“The year-on-year growth of Ethiopian Airlines reflects its ability to not just keep up with Africa’s growth potential – but to serve as a key driving force of Africa’s development and global trade” stated Arega. “This remains a vital reality, because Africa is the world’s future growth engine and Ethiopian Airlines is pleased to serve at the heart of this success story for not just Africa, but markets around the world.”
